Immuno Blend – Gastonize

Immuno Blend is a supplement that approaches health using plant medicine.
This product is the result of an extensive research that managed to test ancient medicine with the tools that modern technology gives us.
Product branding and full product life cycle management from concept to market was made for Immuno Blend.
Marketed as a premium solution to strengthen the immune system, Immuno Blend makes a connection between spirituality and health.
A lot of attention was put in creating high quality artsy illustrations.
The blend is composed by 5 different herbs and flowers that have a long journey in the history of plant medicine and scientific papers backup their efficiency in human health. These herbs are the main characters in the story of Immuno Blend.
The graphic style connects academic botanical illustration with a more spiritual approach, golden outlines on a dark background give the mystery and sacredness we seek to communicate the message of this plants being a natural medicine.

The label inspires trust as a pharmacological product without losing the focus on its natural ingredients.
Framed inside of a protective shield, the layout is a reminiscense of vintage pharmacs with a modern turn-around. The balance of the different elements in the label is the most important feature for it to be effective.
The colors make the product stand out from the rest of herbal supplements and gives it a premium status at the store.

Cards, flyers and posters were printed for marketing and informative purposes.
Holistic illustrations are made for graphic input and to keep the artistry present in the communication of the brand.

The web design for Immuno Blend is a simple journey that gathers all the information users need to know about the product.
It keeps the same graphic style and theme that gets the product connected with the creative spirit of the brand.
Below you can find a functional prototype of Immuno Blend’s website.

Immuno Blend’s content on social media goes beyond the product. Informing and educating about themes concerning plant medicine, health and scientific research are part of the mission of the company.
The customized feed design on Instagram stands out the most creative aspects of the brand. Using a photography style focused in nature with a warm and relaxed mood, illustrations and quotes.
Below you can find the feed design scrolling over it.